Our new project here?

Tom Sweetlove

Happy to help with inclusive communication, storytelling as a metaphor for organisational development and change, inclusive leadership, organisational change, … ?
Hiring me as trainer or consultant? For 1 day or several months?

Reach out and meet up.

Marketing and DE&I Consultancy for excap

excap

Excap helps to improve the customer experience and employee experience for more than 17 years in the Benelux and across Europe. They deliver the best insights possible to companies servicing multiple international markets. As marketing consultant I have to make sure that this company stays at the top of minds of decision makers at Top 500 companies. I also help excap in DE&I related subjects such as the discrimination researches they manage for national and local governments.

Project management Digital – bpost media

bpost media

Set up and roll out of new Content Strategy plan Migration of bpost media website Promotion of content to 3 segments of stakeholders (advertisers, media, research/strategy) Lead Scoring Model Assessments

Project Management Always On – bpost parcels

bpost pakjesbezorger

Project Lead ‘Always On’ strategy for Parcels & Logistics across the Benelux. Managing the different tracks in overall project (Data – Lead Generation & Acquisition – Loyalty) Creating & maintaining governance for this project

Project Management Digital – bpost hr

bpost pakjesbezorger

This was an assignment for 8 months at the Digital Marketing team of bpost.
Responsible for Talent Acquisition of blue collar profiles (postbodes, sorteerders, chauffeurs en commercieel medewerkers).

Project Management Erasmus Brussels University

Logo Erasmushogeschool Brussel

The Erasmus Brussels University of Applied Sciences and Arts is affiliated with Vrije University Brussel (VUB). Both higher education institutions work together in the Brussels University Association.
I carried out this project as part of a major digital transformation project within the university, which had the following four objectives:

Lead Generation & Acquisition of Human Capital

Tom Sweetlove 4P square website

4P square in Mechelen is een Consultancy bedrijf gespecialiseerd in Marketing Interim Management services voor Top 500 bedrijven.
Mijn belangrijkste realisatie was de lancering van een nieuwe wordpress website met koppeling naar Microsoft Dynamics (CRM).

Spraakmakende tactics voor beauty merken

OPI Pride Nails

Voor een klant in de beauty sector, ben ik vertrokken vanuit een inventarisatie van de Sociale Media kanalen: wie zijn de fans, wanneer zijn ze online, hoe reageren ze op de gepubliceerde berichten en vooral, naar waar zijn ze op zoek? Samen met de klant is volgend stappenplan besproken, uitgevoerd en geëvalueerd:

Digital Marketing Strategie opzetten

Elius Omslagfoto Facebook Digital Marketing

Deze klant vroeg mij een digital marketing strategie te bedenken en uit te rollen. De klant Elius, is Vlaanderens grootste netwerk van stielmannen.